E-book Theft - Protecting what is rightfully yours
After several months working on your latest e-book, you breathe
a sigh of relief as you finish editing the last line. Finally,
you click on the PDF converter, and within seconds, you have a
formatted e-book.
Since you finished editing the sales page on your web site two
weeks ago, there's nothing to do but upload your e-book, and
wait for the enormous earnings to roll in, right?
Even if your e-book is a promising as your ambitions for it,
someone could still steal your profits the minute it goes
online. The theft of digital products continues to skyrocket
yearly. So, unless you securely protect your e-book
distribution, those profits could sneak out the back door.
A Perfect World
Imagine if Mercedes Benz had someone steal their design plans.
Afterwards, the thief packaged it as an e-book and showed how
the average person could have one built by another company for
only $1,500. Which company do you think most people would
approach for a new Mercedes?
What if your local bank didn't have any tellers or security
guards, but left the money on tables, and placed posters on the
walls asking customers to make their transactions honestly? Do
you think your bank would be in business for long?
As silly as these examples might seem, many writers continue to
lose hard earned money because they assume that by placing a
copyright inside their e-books, it will deter theft. Or, they
feel that most customers are sincere, and would automatically
pay for their books.
Unfortunately, e-book theft is even rampant in countries that
have tough copyright laws, and you can forget about those
countries where copyright laws are either lax or nonexistent.
As writers, we need to protect our work from hackers, crackers
and other Internet thieves. With the capacity to transfer files
at the speed of thought through the Internet, it's necessary to
have a secure method in place to create and deliver your
e-books.
Public Trust
"For me, it comes down to economics over ethics," says one
Colorado State University sophomore, when asked if she thought
it was acceptable to download someone's e-book without paying
for it. "With everything that I need to pay these days, I'm
willing to cut corners wherever I can." She's not alone.
In a recent study conducted by IDC for the Business Software
Alliance, "Two-thirds of college and university students
surveyed see nothing unethical about swapping or downloading
digital copyrighted files -- software, music and movies --
without paying for them. Also, more than half -- 52 percent --
think it is also acceptable behavior in the workplace."
Internet piracy is not only crippling the recording industry,
it's also affecting every company and individual who sells
downloadable products over the Internet. With those staggering
figures, it's easy to understand how much money an author could
lose.
Where Thefts Occur
Thefts can begin directly from your webpage. Some hackers are
able to find your e-book download page because of lack of web
site security. Other places where you might check for illegal
copies of your e-book:
eBay - Many crooks like to place your item for a quick bid. By
starting with a low bid, they're guaranteed to make some fast
sales. If they've been selling items on e-Bay regularly, they
have the opportunity to sell multiple copies of your e-book at a
fixed price. You might want to browse the book categories to see
if someone is selling your e-book under the same title, or even
a new title.
Online forums and bulletin boards - Some of these sites have
over 100,000 members. These groups exist only to provide free
software, e-books and scripts to their members. Although some
charge a membership fee, the majority allow unlimited access to
files which members upload on sites such as rapidshare.de,
megaupload.com, usendit.com. Within a few days, thousands of
users could download your e-book on their computers, without
paying for them!
Personal Web Sites - There are even those who are not interested
in auctioning off your book, or giving it away on a forum. These
people will copy your web site, upload it to another server, and
then sell your book as their own. The inventive ones will even
change the name of the author, the e-book and even the links you
have inside. Even if you password protect a PDF file against
editing and copying, there are software programs that will
automatically remove the password protection, enabling anyone to
change the author's name and other information in your e-book.
Friends - Sometimes, it's only someone sharing their e-books
with friends and family. It's probably similar to a person
renting a DVD from Blockbuster and then allowing others to make
copies. In the end, it cuts into the profits.
Prevention
Unlike audio and video CD's, you can protect e-books against
99.9% of theft. Here are some of the security benefits of these
top software picks:
1. eBook Pro - http://ebookpro.24ex.com/
2. Virtual Vault - http://just-go.to/virtualv
ault/
eBook Pro Benefits
Connects to an online server the first time users register the
software and checks to see if that person has bought your
e-book, which prevents a customer from sharing the e-book with
others.
Deactivates any e-book from right inside the software. This is
good if you offer a money-back guarantee, as it stops customers
from using the e-book after they ask for a refund.
You can stop users from copy and pasting your information
You can disable the print features.
eBook Pro requires Internet Explorer 4.0 (or higher). The cost
is $197. After you register 1000 e-books, you will need to pay
$0.10 for each additional registration (this isn't a problem if
you're selling that many e-books).
Virtual Vault Benefits
It provides total protection from all types of thieves and
freebie-seekers.
You can try it for 30 days for only $2.95
It locks any PDF file, software app. and .exe e-book - saves as
a .exe file
You can stop users from copy and pasting your information
You can disable the print features.
Virtual Vault charges a $24.95 monthly access fee. What makes
this program so sweet is that it protects PDF files, too. Most
authors prefer this format because it's easy to compile, and
works for PC and MAC users.
One misconception of e-book authors is that if you password
protect a PDF file against document changes or printing, it's
safe from changes. Unfortunately, there are many programs that
remove these restrictions within seconds. This allows
entrepreneurial thieves to repackage your e-book and sell it as
their own.
The only way to prevent changes in PDF files, is to password
protect both the master password, as well as the user password.
So, a password is needed to open the document, too. This
automatically blocks PDF password removal tools from removing
your settings.
Finally, why go through the trouble of protecting the editing
features, while allowing printing? Can you go to a library and
ask a librarian to photo copy an entire book? No, because that
would be a copyright violation. So, why would you allow someone
who downloads your e-book those privileges? Yes, many computer
users like to print out the material because it's easier on the
eyes. However, if someone uses "print to file" software, your
e-book could be mass downloaded -- for free -- within hours, or
even minutes.
Even though you password protect a PDF file, or an EXE file, it
doesn't stop people from sharing them with friends, or posting
them in newsgroups or forums. Therefore, if you take pride in
your artistic work, you need to have a way to protect your
investment.
Whatever program you choose, make sure it's you that is
profiting from your e-book, not criminals.