Niche Market Search Engines
What is a niche market search engine? It is a search engine
focused on a specific industry or topic.
What many people don't realize is that these engines can and do
produce traffic, and they contain traffic that is very targeted.
Anyone who checks their weblogs to see where their traffic is
coming from knows that targeted traffic converts at a
significantly higher rate than non-targeted traffic. The point
is quality is better than quantity. Business owners should focus
their marketing efforts on attracting targeted traffic.
A good example would be if you have a home business, advertising
on a site related to home business like www.buzzseek.com would
bring more targeted visitors to your site than a general search
engine. Niche engines are not as large as the general search
engines like Google and Yahoo but they can still work quite well
with your marketing campaign by directing targeted visitors.
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