Profit From On-line Self-Surveys
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Profit From On-line Self-Surveys
By Stephen Bucaro
Which subject do you think people are most interested in? a)
money, b) movie stars c) themselves. If you answered c, give
yourself five points and move on to an interesting Web business
opportunity: on-line self-surveys.
People love to learn about themselves by taking those little
self-surveys found in magazines. Here are some possible survey
topics:
- Marital happiness - Romantic relationships - Likely success in
business - Likely success in career - Healthy lifestyle
There are many more possible topic areas like creativity, child
rearing, and negotiating.
Your Web site provides these surveys and the results of the
surveys on-line for free. You make money with back-end products.
Here are some possible back-end products:
- Self-help books or ebooks - Training materials - Topic related
newsletters - More in-depth self analysis - Personal coaching
After taking a survey, many people will learn that they could
use a little improvement in that area, resulting in the purchase
of these back-end products. The interesting thing is that the
people who receive positive results will also purchase some of
these back-end products. People love to learn that they are good
at something and this motivates them to further develop that
area.
The nice thing about surveys is - after an individual receives
their results, they develop an insatiable curiosity about how
their mate or best friend would score on the same test. This
results in a flow of referrals to your web site.
How to create surveys:
- Obviously you will have to study the subject area a bit before
you can develop survey questions. - Provide enough survey
questions to produce relevant results, but not so many as to
make the survey a chore, say around 20 questions. - Test your
questions with friends and relatives to make sure they are
worded correctly.
How to create a surveys Web site:
- Each survey is a Web form. Spice up your forms by adding a
background image, colorful text, and a graphic submit button. -
Provide the ability for the user to email the survey to a
friend. This will result in more traffic to your Web site. - On
the Web page that presents the results, provide a
congratulatory, or encouragement message, along with a
subscription form for your newsletter. - On your Web site, post
articles related to your surveys for search engines to find.
The thing people are most interested in is themselves. You can
receive substantial traffic to your web site by providing free
on-line self-surveys. How can you can profit from a Web site
that provides on-line self-surveys? a) promoting an MLM program
b) promoting credit cards c) selling back-end products. If you
answered c, prepare to start a successful Web business.
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