Online Articles - Get Traffic Today
Online articles may be the single best way to get traffic to
your web site. Writing articles and submitting them to free
article directories is certainly one of the least expensive
ways. To make it work, though, you have to be persuasive.
Maybe you wonder what persuasive writing has to do with
articles. You're not exactly selling something with an
informative article, are you? Actually, you are. First, you have
to persuade the reader to keep reading until he gets to your
link at the bottom. Then you have to give the reader a reason to
click through to your site. Use the following tips to get more
traffic by writing persuasively.
Persuasive Online Articles
1. Keyword optimized headlines. "How Much Can You Make This
Year?" will get more readers than "Make More Money," but only if
people find the article first. "Get Rich Writing Simple
Articles," might have been a more attention grabbing headline,
but I used "Online Articles" because that is a keyword phrase
that people are actually searching. Of course, if you can use
good keywords AND eye-catching headlines, it is even better.
Another way to have the best of both, is to write the article
twice. Firt write it with a good keyword-optimized title, and
then re-write it and submit it again with a more catchy title.
Paint a picture in seven words or less, if you can. "A Thousand
Dollars Fell Off My Table," might lure them in. Titles with,"10
Ways To..." or "Avoid These Six Mistakes..." or "How To..." in
them, are popular too.
2. The article description. Many article directories require a
description. This lets the reader know what the article is
about, and hopefully convinces them to read it. Hinting at
things and leaving the reader wanting more can help: "If you're
making these errors, you're losing money every day. Learn to
avoid the most common optimization mistakes."
3. The article body. You should write in your natural style,
or, if you haven't yet developed one, stick to easy "top 10"
types of articles. Keep paragraphs short, or readers will lose
interest. Hinting at incompleteness can also help to get readers
to visit your site. Instaed of, "Here's how to write articles."
Say, "Here are a few of the techniques I use to easily write new
articles." You want them looking for the other techniques - on
your site.
4. Use subtitles. The use of subtitles and headings breaks up
an article, making it easier to read. Subtitles also help to
optimize an article for search engines, if they contain good
keywords. You'll notice I often use subtitles, like the one
coming up...
Online Articles - The Resource Box
You write online articles to get traffic, which you get from the
link in the author's resource box - if the reader clicks on it.
Invite them to do so, and never just put your name,
acheievements, and a link. At the very least say "To learn more,
visit..." or something similar.
My most successful resource box is for my real estate site. It
reads, "Steve Gillman has invested in real estate for years. To
get a free real estate investing course, and see a photo of a
beautiful house he and his wife bought for $17,500, visit
http://www.HousesUnderFiftyThousand.com" The resource box is
what online articles are all about. Below, you'll find an
another one that has worked well for me.