"4 Parallel-Logic Templates That Make Your Sales Letters & Ads
More Enticing"
Pay attention for the next few moments as I'll reveal 4 tricks
of the trade that'll make your sales letters and ads more
enticing. These 4 effective tricks are found in the art and
science of persuasion. Called Parallel - Logic phrases, they can
definitely give your copy a more magnetic appeal. As you use
these phrases you'll begin to notice your sales letters and ads
taking on a new level of believability and effectiveness. What
is a Parallel Logic phrase? Quite simply, a Parallel Logic
phrase is a sentence that takes an unproven claim and ties it to
a known fact. The following are 4 types of Parallel -Logic
templates along with examples of how to use them. "Just as... So
does... " Example: Just as Penicillin was the breakthrough of
the century, so too will 'X' become the latest breakthrough in
fighting sickness and disease. Example: Just as Ted Hikes
achieved an incredible profit of $45,000 in 90 days, using these
investment strategies you'll also have the potential to see
incredible results like Ted's. "If you... Then you'll... "
Example: If you love watching war documentaries, then I know
you'll love "Confessions Of A Navy SEAL." Example: If you hate
paying outrageous money for 'X', then you'll be excited to know
you can save 10% with our Early Bird Program. "If they did... So
can you." Example: Over 60% of our seminar's attendees go on to
become rich in real estate. And if they can do it, so can you!
Here's why: Example: Let me tell you, if my sales force can
accomplish extraordinary results like these, then so can yours!
"The same (thing/item) as (person/organization) uses."
Example: This is the same exact pair of sunglasses as worn by
Tiger Woods.
Example: This is the same material used by the United States
Army.
As you can see from the examples above, creating copy with
Parallel - Logic templates is a snap. Simply take some time to
practice writing statements utilizing these Parallel - Logic
templates; the more you work at it, the better you'll get. Soon,
with a little practice, you'll be able to smoothly weave them
throughout your copy to create enticing sales letters and ads
that get results.