Website design
When designing or redesigning a website the most important part
of the project happens before any graphics or code are created.
Start by determining the primary goals of your website. Are you
using it to sell your products or services? Maybe it's intended
simply to advertise your offline business, provide support to
your existing customers or build your company brand. Whatever
the goals are, clearly defining them ahead of time will better
guide you in the actual creation process.
Next, remember that first impressions mean everything. Your
website design must be professional and portray the right image
for your business. Most web surfers decide within seconds of
reaching your main page if they will browse deeper into your
site or click away to another. Studies have shown that this
decision is usually made based on the appeal of the design
rather than the text copy. This means that your site design has
to grab their attention and convince them that you're offering
something of value fast.
Chances are you're not a graphic designer or web coding guru, so
how can you develop a professional design? We get asked this
question a lot by potential clients at BanPro NET, especially from
owners of home-based or new small businesses.
You basically have two options, hire a professional designer or
firm to create your website or purchase a website template.
Templates are pre-made designs that allow you to just add your
text and product graphics. Templates have the advantage of being
able to go live with your website quickly and usually for a very
low cost, however they also have the disadvantage of being seen
on numerous websites, so you won't stand out from the crowd as
well.
Either way, keep in mind that your website design is what most
online visitors to your site are going to judge your company on,
regardless of your industry, so it must be as professional as
possible.