Communicating In Chaotic Environments
How do you, or would you, communicate in a chaotic environment?
That question was put to me by a reader who works in big,
frantically-paced telecommunications company. Many projects
operate at the same time, and many connections exist among the
project teams.
In this environment, teams work independently, but at the same
time depend on each other for critical information. Without that
information, time is wasted and progress slowed.
In a broader sense, the challenge is to create communication
systems that gather, process, and disseminate critical
information. With this information, teams can work more
efficiently and effectively.
The reader reports that one solution emerged out of a technical
forum organized around a very large project. He says that while
participants exchanged technical information, a lot of value
came from the process, as well as the content.
Specifically, many participants got to know each other, sharing
their experiences and insight. This opened up person-to-person
channels that had not existed before. New, informal networks
developed and participants found alternative ways to get
information.
Therefore, he suggested that quarterly conferences might be a
good idea, because they provide a mechanism for further
developing and extending these networks.
My suggestions complemented his experience and thoughts. I
recommended that each team develop an information requirements
list at its planning meetings. After articulating such a list,
team members can begin identifying where and how they will get
this information. In other words, start with objectives, a
strategic approach.
Teams should ask: What information do we need? Why do we need
it? Where and when can it be found? Who will get it, and from
whom? This takes the information shopping list to a new level,
without necessarily adding a lot of time to the process. With
the specifics identified, gathering the information should be
quicker and easier.
On a related topic, technology opens up a number of interesting
opportunities for better communication in such an environment.
Email, discussion groups, and internal databases offer ways to
get and give critical information.
On a smaller and less chaotic scale, I've set up several closed,
Internet discussion groups for associations with which I
volunteer. They provide excellent forums for discussion between
meetings or other get-togethers.
Perhaps the biggest challenge is to create electronic mechanisms
that actively draw out information, rather than just passively
route it to the participants. One way of doing this might be to
set up groups in which requests for information are posted and
answered.
While such a process might not work for some organizations, the
thrust behind it should work for most. That is, we can build
effective communication systems when we start with a strategic
approach, working backward from our objectives to the things we
will do.
In summary, even in chaotic environments, we can develop systems
that lead to good communication, allowing us to get and give
critical information.